New recruitment video campaign helps AMI Attachments attract new employees

With a booming economy and an industry-wide labour shortage, recruiting skilled team members is the number one growth obstacle at AMI Attachments. To combat the uninspiring plethora of job ads, we created a social media campaign anchored by a recruitment video showcasing real employees sharing their experiences working at AMI Attachments. 

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Effective Edge helps local company plant the seeds for success with a new website

As an independent, family-owned seed producer in Waterloo Region, Cribit Seeds partners with exceptional genetic suppliers like SeCan and DEKALB to test, grow, condition and produce pedigreed seed varieties, including oat, wheat, soybean and corn

 With a mission to offer the highest quality seed varieties and hybrids best suited for farmers across Ontario, Cribit Seeds needed a new website to educate growers, showcase their extensive agricultural expertise and build on their growing brand awareness.

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Effective Edge
A new website and video drives business forward for Toronto-based Autotasc

Innovation and exceptional project management are the cornerstones of the Autotasc turn-key solution, which offers customers across Canada the advantage of having one company manage their new vehicle service facility design/build.

As the leading design/build experts for vehicle service facilities nation-wide, Autotasc came to Effective Edge looking for a new website and video that would increase the company’s brand exposure, clarify its message, and introduce its unique project management services.

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Effective Edge
Big things come in small packages - Effective Edge launches new Marcrest website!

An industry leader in small hay bale handling equipment, Marcrest Manufacturing reached out to their longtime marketing partner, Effective Edge, for a total website rebuild.  Recently launched, the new database-driven website will increase their global presence and reach new audiences and target markets. 

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Way-Mar's Total Home magazine inspires homeowners across Waterloo region

Trusted since 1973, Way-Mar has been working with homeowners across Waterloo region to make their homes better. From full renovations to window replacements, exterior cladding systems and roofing, Way-Mar provides the skilled craftsmanship, excellent project management and unmatched expertise needed to make every home improvement a success.

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Gain a stronger grip on productivity. Check out AMI's latest Profile on Professionals video!

As an industry-leading North American manufacturer of quality, reliable attachments for excavators, backhoes, wheel loaders and other heavy construction equipment, AMI Attachments salutes customers who rely on their attachments every day to make their businesses even more successful.  These customers embrace AMI’s philosophy for professionals – “It’s not a job.  It’s a performance.” 

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Faster and Stronger - Wallenstein Equipment's Firebolt sparks a creative product video

Wallenstein Equipment has a rich history of manufacturing wood processing equipment in Waterloo Region – their first log splitters quickly gained a reputation for high quality and exceptional durability. 

When Wallenstein introduced a new log splitter to its product lineup, Effective Edge had the tall task of creating a brand that measured up to the splitter’s power and versatility.

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Effective Edge
Maximum Versatility. A new video puts Viking-Cives on the road to exceptional multitasking.

When you need to make it through bad weather to plow, sand and salt the roads, it’s time to get rolling with a Viking-Cives Roller-Pro.  With the introduction of this year-round multitasking roll-off truck – replacing up to five dedicated trucks – Viking-Cives turned to Effective Edge for a product video to showcase this new municipal truck’s capability to transform the snowplow industry.

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Effective Edge
Drive towards a greener future with Hiller Truck Tech

Step into the driver's seat, shift into gear, and take a tour of Hiller Truck Tech's new mobile-friendly website.  With momentum building across North America in pursuit of automotive fuel alternatives, Hiller Truck Tech has the ability to accelerate your fleet's performance with a natural gas conversion for cleaner and higher-performance driving.

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Effective Edge